Monday, August 13, 2007
"Viewers will know score with CBS alert"
"CBS announced what it called a new "viewer-centric" marketing initiative to keep audiences informed if their favorite television show is delayed because of sports or news broadcasts that run over. CBS Eye-lert, which launches in the fall, will enable viewers to be notified via e-mail and text message if the start time of a program is delayed."
Hey CBS how does this help all the people whose show is pre-empted? Let me think of an example.... I've got it. How about viewers of Jericho? If you pre-empt Jericho on a Friday night will you then send out an alert to let us know we missed it? Is this another way of saying "pre-empted" yet using the word "delayed"?
Thanks but no thanks.
Speaking of "viewer-centric", is that what CBS has been lately as it involves Jericho?
I think not.
"Web turns TV ratings around"
Australian but interesting.
For more on communication issues between CBS and Jericho fans go here.