Wednesday, January 16, 2008

CBS Tries Music

"Music specials haven't fared well in primetime lately, but that's not stopping CBS from tuning up a pair of hours toplined by Celine Dion and Garth Brooks.

CBS has sloted the Dion special -- the singer's first since wrapping up her five-year stand in Las Vegas -- for Feb. 15 at 9 p.m.

On Jan. 25, Brooks will headline "Garth Brooks: Live in LA!," which will chronicle the first of Brooks' planned five concerts over two days. Special will originate live from the Staples Center, with CBS airing the hour at 9 p.m."

"Last week a meme rumbled through the web touting the writers strike as the booster behind increased online-video traffic. The assumption was logical but incorrect.
To be clear, online video is growing, strike or no strike. But a look at the Nielsen Online video trend report (a compilation of 10 major video sites) suggests little visible acceleration between November, when the strike began, and December, the most recent month for which viewer data are available. In fact, by unique visitors, December was actually down from November, although time spent with video sites was up. And a look at the past 13 months indicates that the recent fluctuation is nothing out of the ordinary. Online-video usage grew more in June than it did in December or November."

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